If you ever feel overwhelmed by stock decisions, unsure how much to order, or frustrated by cash tied up in products that aren’t selling… this episode is definitely for you. In this super practical conversation, Vicki chats with merchandising expert Anna Youngson, founder of Majury Merchandising. Anna works with independent fashion brands to help them truly understand what their stock and sales data are telling them – so they can buy better, sell more, and keep more cash in the business.

If your sales feel unpredictable or overwhelming, this guide breaks down the product buying cycle to help you create structure, clarity, and confidence in your merchandising decisions.