Fashion brand merchandising specialist looking through clothing rail

Merchandising Mastery

Full Commercial Planning for Scaling Fashion Brands

The complete commercial infrastructure for your brand, built from the ground up and handed over ready to use.

Fashion brand merchandising consultant looking through clothing rail

At a certain point, instinct stops being enough.

Your revenue is growing. Your stock investment is growing with it. The decisions are getting bigger, the risks are getting greater, and the margin for error is shrinking.

You know what you want to build. You have the brand, the product, the customers. What you need is a commercial framework that can keep up, one that lets you plan with intention, buy with confidence, and grow without gambling.

Merchandising Mastery builds that bespoke framework for your business.

Retail consultant holding mug that says I Love Spreadsheets

What is Merchandising Mastery?

Merchandising Mastery is the most comprehensive offer. We come into your business, take the time to understand it inside and out, and build the complete merchandising infrastructure from scratch: from a thorough commercial assessment of where you are now, through to a fully operational forecasting and planning system that gives you control over your stock, your cash, and your growth.

Once this is done, you'll have more than a plan. You'll have a complete, working system built specifically for your brand, one that tells you how much to buy, of what, when, and at what price. Every season. Without the guesswork. And all the tools and templates are yours to keep and use indefinitely, with no ongoing charges.

This is the offer for founders who are ready to stop reacting and start leading their business with numbers they trust.

Smiling headshot of fashion merchandising specialist sitting on red sofa

Merchandising Mastery is right for you if…

  • Your revenue is at a level where buying decisions carry real financial risk

  • You're planning for growth and need a reliable, data-based and commercial framework to build from

  • You don't have a clear sales forecast, buying budget, or range plan in place

  • You're spending too much time making decisions and not enough time feeling confident in them, and they're sitting heavy with you

  • You want the commercial foundations built properly, done for you, fully installed and operational

This is not a coaching programme or a course. It's hands-on consultancy. We do all the heavy lifting; your job is to share the knowledge of your brand, and we'll take it from there.

Retail consultant checking fashion garment price tag
  • "Anna has been such a great help in giving me visibility into my numbers and stock as I scale my fashion brand. She is able to use her experience to get the best results while also communicating it in a way that's easy for someone new to the space to understand. Highly recommend working with Majury Merchandising!"

    - Kate Mildren, Founder – Katharina Lou

What’s Included

Because every brand is different, Merchandising Mastery is scoped and priced specifically for you. Every project follows a structured five-stage process:

  • We begin by getting under the bonnet of your business. A thorough review of your Shopify account and data structure, checking that everything is clean, consistent, and ready to build on. As with The Blueprint, this stage often identifies things brands didn't know were there. We share our findings with you and confirm what we need to proceed. Any data preparation required at this stage is agreed upfront.

  • Looking back at your business to understand where you've been. A full sales and margin review, trading performance analysis by product, category, channel, and season, and a Lessons Learnt presentation that distils the key opportunities and risks heading into your next season.

  • Looking forward. We build your sales and stock forecast, the operational backbone of your business. Built around your sales history, seasonality patterns, and growth ambitions, this is what tells you how much stock you need, when, and at what investment level, every season.

  • The detailed layer. Clear, structured buying budgets for each category, aligned to your sales targets. A range plan and open-to-buy tracker to show you exactly what you've committed to and where you have room to move. And a sizing tool built on a thorough understanding of your true in-stock demand, so you stop leaving money on the table through the wrong size ratios.

  • Everything packaged up and handed over ready to use. Every tool comes with a video walkthrough so you and your team understand exactly how to use it and keep using it. A final review session walks you through the complete toolkit and your action plan for the season ahead. All templates and tools are yours to keep indefinitely, with no ongoing charges or licence fees.

Scope is agreed in your proposal. All projects include Stages 1, 2, 3, and 5 as standard. Stage 4 detail, category plans, range plan, and sizing tool, is included in full-scope projects.

Fashion merchandising consultant writing on yellow post-it notes against wall

What you’ll leave with

  • A complete commercial assessment of your business, diagnosis done, opportunities and risks quantified

  • A working sales forecast you can use every season

  • A buying budget aligned to your goals

  • A range plan and open-to-buy tracker, live and ready to use

  • A sizing tool built on your actual sales data

  • Bespoke planning templates, yours to keep and use with no ongoing charges

  • Video walkthroughs for every tool

  • Confidence in your commercial decisions, this season and every season after

How it works

Proposal

We start with a call to understand your business and confirm that Merchandising Mastery is the right fit. From there we'll prepare a bespoke proposal with full scope, timeline, and investment details.

Stages 1 to 5

We work through the five stages with regular check-ins and review sessions at key milestones. You're kept involved throughout, but we do the heavy lifting.

Final Handover

We walk you through everything in a final review session. You leave with the complete toolkit, the video walkthroughs, and a written action plan for your next season.

The investment

From £8,400

(all fees exempt from VAT)

Merchandising Mastery is priced from £8,400, with a bespoke proposal prepared for each brand based on size, complexity, and scope. Investment is structured across three milestone payments. Full details are included in your proposal.

Ready to find out what Merchandising Mastery could look like for your brand? Book a call with me now and let’s see how we can work together.

Not quite ready for the full build? If you want to understand your business inside and out first, The Blueprint is the right place to start.

Merchandising consultant with legs crossed holding glasses over knee
  • "Working with Anna essentially pays for itself. She looks at your buying patterns and finds ways to deliver more sales and profitability rather than just trying to figure things out on your own. Anna is a specialist who is also pragmatic, hard working and adaptable. She understands strategy and what works commercially, but also isn't afraid to get into the detail. I can't recommend her highly enough."

    - Alison McAleavy, Founder – Zig+Star

  • "Anna is like a fairy that has sprinkled her magic to make my rebrand happen. It's the first time in my whole career I've taken my eye off doing everything, and it's been a great lesson for me. With the right people, I don't need to be involved with everything. I'm very grateful for Anna's professionalism and also her personal integrity."

    - Anonymous Client

Frequently Asked Questions

  • The Blueprint is a thorough commercial assessment of your business that tells you what's working, what isn't, and what to do next. Merchandising Mastery includes that diagnostic layer but goes much further: we build the full forward-planning infrastructure, forecast, budget, range plan, sizing tool, so that by the end, your business has the complete commercial system it needs to grow with confidence. The Blueprint is for brands at an earlier stage. Merchandising Mastery is for brands that are ready for the full build.

  • Most Merchandising Mastery projects run over 2 to 3 months, depending on the complexity of your brand, your channel mix, and the scope agreed in your proposal.

  • Access to your Shopify data, your buying records where available, and your time for an initial call and regular review sessions throughout. We'll send a detailed onboarding questionnaire once your proposal is confirmed.

  • Your investment will be structured across three milestone payments. Full details will be included in your proposal.

The numbers are getting too big to guess.

Let's build the commercial foundation your brand deserves.